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Zee and Jio sign fresh content distribution deal after two month fallout

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Zee Entertainment Enterprises Ltd (ZEEL) and Reliance Jio have signed a fresh deal, two months after a fallout between the two over pricing agreements. Zee’s content, consisting of content from 37 dwell TV channels, shall be accessible on all Jio apps instantly.

The new deal additionally features a partnership with ZEEL, whereby the corporate’s video-on-demand app Zee5 shall be accessible for obtain, based on a press assertion.

Jio presently claims to have 227 million subscribers.

Earlier in August, a multi-year contract between ZEEL and Jio fell by means of after the two failed to succeed in a pricing settlement, reported Exchange4Media. All of Zee’s content from 35 channels together with the on-demand content was faraway from Jio Tv and Jio Cinema Apps.

Zee-Airtel content and distribution deal

Just days after Zee’s deal with Jio fell aside, the corporate signed a 3-month settlement with Bharti Airtel. As part of the deal, ZEEL and Airtel would work on creating unique video content for Airtel’s video-on-demand app Airtel TV and ZEEL’s streaming service ZEE5. Additionally, Airtel’s cellular and broadband prospects would get unique entry to ZEEL’s premium content equivalent to TV exhibits, authentic sequence, and films.

The collaboration with Airtel was seen as a Telecom substitute accomplice for Zee, regardless of Zee claiming that its partnership with Airtel was unbiased from another operator’s. Zee MD Punit Goenka, MD, ZEE had informed ET that the corporate would ‘love to offer its content on Jio’, offered they get a good worth.

Earlier this month, Zee5 launched in over 190 new international locations. Typically, a Zee5 subscription prices $2–10/month exterior India, relying available on the market. The launch make accessible for streaming all of Zee5’s commissioned content for its TV channels, in addition to Zee5 originals.

Read our Zee protection right here.


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